Born from a Love of Hats and a Gap in the Market

Gigi Pip was conceived between a somewhat obsessive love for hats (thank you Ginger) combined with a passion for business (thank you Jon). Founders Jon and Ginger Parrish saw a real gap in the market: there were expensive, custom hat makers on one end, and cheap, low-quality options everywhere else. They wanted to offer something in the middle — high-quality, fashionable hats at a fraction of the price you’d find with a custom hat maker. That vision became Gigi Pip, and today the brand is proud to be a leader in the women’s hat market with dozens of styles.

A Mission Bigger Than Hats

Gigi Pip’s mission is to build confidence in women and the many hats they wear. In a physical sense, they hope to achieve this mission by putting quality first, refusing to cut corners, and producing the most fashionable, high-quality hats on the market. But in the potentially more important symbolic sense — they truly hope their product, service, and the Gigi Pip community will help women build confidence in every aspect of their lives, including all the “hats” they wear.

Designed in Salt Lake City, Crafted with Global Expertise

Every Gigi Pip hat is designed in Salt Lake City, Utah, and produced in partner factories around the world. Jon and Ginger visit every factory they work with regularly to ensure product quality, that employees are treated fairly, and that production standards are ones they’re proud of. Their wool comes from Australia, leather from different parts of Europe and Asia, and straws from their respective origins around the globe — all brought together to form a truly unique product.

70+ Steps to Your Door

Starting from the design room in Salt Lake City, Gigi Pip hats go through as many as 70 or more steps before arriving at your doorstep. From material sourcing and quality checks required at every stage of the hatmaking process, the team goes above and beyond to make sure they have the best product on the market. They back this up with their Confidence Guarantee — a promise to get you the hat you feel comfortable with, even if that requires them to cover shipping back and forth.

Something for Everyone

Gigi Pip strives to provide options for every walk of life. Their collection spans felt hats, straw hats, western styles, packable bucket hats, trucker caps, beanies, and more. They also offer several hats that are completely animal-free for those who prefer it, alongside collections made with natural materials like wool and genuine leather. Whether you’re dressing up for a night out, heading to a festival, planning a beach trip, or walking down the aisle, there’s a Gigi Pip hat for the moment.

The Custom Hat Bar Experience

One of the most unique things Gigi Pip offers is their Custom Hat Bar experience, available in Salt Lake City, Nashville, at traveling pop-up events, and virtually over Zoom or Google Meet. Customers can work one-on-one with a Gigi Pip Hat Tender to shape, trim, and customize a hat that is uniquely theirs — choosing everything from the base brim to the bands, pins, and finishing details. It’s a truly personal, memorable experience that goes well beyond ordinary hat shopping.