Introducing

Parker Baby Co.

Parker Baby Co. was born in 2015 in the most honest way possible: two new parents, sitting on their family room floor with twin newborns asleep in the next room, trying to figure out how to make their lives a little more manageable. Sam and Kirsten Huebner did not set out to build a baby brand. They set out to solve their own problems, and along the way they discovered that every problem they solved resonated with parents everywhere. That is still exactly what Parker Baby Co. does today. Every product in the lineup was designed to simplify the chaos of parenthood without sacrificing quality, without overcomplicating the design, and without overcharging the families who need it most.

The product range covers every essential category for the first years of family life. Diaper bags and backpacks offer stylish, functional carrying options for parents on the move, including the bestselling Birch Bag and the Drift Neoprene Diaper Backpack. The nursery line includes crib sheets, swaddle blankets, loveys, quilts, and the wildly popular felt Diaper Caddy that keeps changing stations organized and portable. The bath collection features the hooded towel, the Bath Caddy, and soft washcloths. Accessories include bandana bibs, muslin burp cloths, multi-use covers, beanies, bows, headbands, and loveys. Curated gift sets are available for baby showers, registries, and every occasion in between. Free shipping on orders over $75, and every product is backed by a team of real parents who genuinely use what they sell.

The Rest of the Story

Parker Baby Co.

Flashback to 2015

Their twin newborns were in bed, and Sam and Kirsten were sitting on their family room floor sifting through returns, taking photos of new products, and designing new ones when they had the time. Back then, Parker Baby Co. was a side hustle they started so Kirsten could run a small business from home as she cared for their girls. Little did they know — God had bigger plans for Parker Baby Co.

As Their Family Grew, So Did Parker Baby Co.

With each new addition to their family, Sam and Kirsten designed more and more products to simplify their lives so they could spend more time enjoying those fleeting moments with their newborns. The products were not invented in a design studio by people who had read about parenting. They came from the messy, beautiful, exhausting reality of raising a growing family and reaching for solutions that did not yet exist.

The Kids Who Inspired the Products

Ava, their oldest, did not really have hair on her head until she was two years old. Enter the original 10-pack of bows, designed to fab up her sweet bald head. Eleanor, born two minutes behind Ava, was a spitter. They were constantly changing her outfits and theirs, too. Enter the bandana bibs, because swapping a bib is much easier than pulling a fresh onesie over your baby's head. Greta arrived when Sam and Kirsten briefly had three children in diapers at the same time, and the Diaper Caddy was born out of the urgent need to organize and mobilize diaper changing. August, the only boy with three older sisters, inspired the swaddles and quilts, including the Lodgepole Quilt and Timber Swaddle Sets designed to complement his nursery. Every Parker Baby product has a real story behind it, because every Parker Baby product came from a real moment in a real family's life.

Flash Forward to Today

Parker Baby Co. has grown into a full team of parents, makers, and designers who share the same commitment Sam and Kirsten started with: nurturing and growing strong families with quality products that last. The team includes co-founders Sam and Kirsten Huebner, Marketing Director Jessica Pando, Content Marketing Manager Annabelle Yorke, Graphic Designer Jordyn Van Gaalen, Operations Director Judith Hererra, Warehouse Manager Lindsay Duran, Supply Chain Coordinator Mauricio Medina, Customer Experience Specialist Maria Escudero, Marketing Coordinator Abby Drew, and Amazon Account Specialist Julie Meier. Every team member is a real person with real favorite products and real reasons they love this work. That is not an accident. It is the culture Sam and Kirsten built from day one.

Parker Baby Co. has been featured in Babylist, Today, The Bump, Parents, Scary Mommy, Oprah Daily, and HuffPost, and it continues to support families around the world with products designed by moms, for moms.

View All

Parker Baby Co. Products

Use the filter options below to refine your search.